A top Office executive says the "sponsored edition" of Works is just a pilot, not a major new source of revenue. However, the response thus far has been positive, especially to the price: free.
Two former executives from Yahoo, one of the Web's prime-time locations for display ads, are banking on new demand from advertisers for online brand ads.
Advertising revenue will get even harder to come by in 2009. Web 2.0 companies need to consider alternative revenue streams.
The site's new design reflects a focus on utility, not glitz.
News.com's Ina Fried heads to a couple retail stores to check out Microsoft's ad-supported Works running on Sony laptops. The verdict: the ads aren't that obtrusive.
No, it's not getting into New York state politics. Rather the company has launched testing for a new consumer product, which may or may not be its ad-funded version of Works.
Microsoft's Chris Capossela details what--and what not--to expect with Office Starter 2010, the Works replacement that will start showing up on new PCs later this year.
Eyeball-scanning tech will determine your age and gender, and fire what it thinks are suitable ads at you.
The online music streamer may be eyeing its own Internet radio service in the U.S., says Bloomberg.
The photo company launches a new version of its iPhone app that conjures up temporary social networks among party-goers or soccer moms to share pictures.