17097 Results for

Self-serve advertising

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Hungry for money, Foursquare dishes out self-serve ad tool

The social network for places is getting serious about making money by letting any of its locations pay to promote their businesses.

By Oct. 14, 2013

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Salesforce.com launches self-serve social ad app

Social.com can manage social ad campaigns on Facebook and Twitter using real-time customer and social conversation data.

By Apr. 23, 2013

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AdBlock Plus spreads its gospel of unintrusive Net advertising

A new manifesto from an ad-blocking company Eyeo tries to build support for the idea that some ads are OK. That's good for its business, since big advertisers pay to get on its whitelist.

By Apr. 3, 2014

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Twitter wants big numbers from small business self-serve ads

If it works as planned, the new program will let Twitter tap into a huge roster of new advertisers.

By Mar. 26, 2012

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Twitter's Google play: Self-serve ads for small, mid-sized firms

Twitter is testing a streamlined way for small and medium-sized firms to place ads on the microblogging service.

By Dec. 1, 2011

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Microsoft's Surface problem: Blame the advertising?

With the company's $900 million write-down on its Surface RT, could it be that part of the issue is that the Surface brand hasn't caught the public's imagination, despite the dancing ads? Or, perhaps, because of them?

By Jul. 18, 2013

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Do Not Track standards group shoots down advertiser proposal

A W3C working group will proceed with its existing draft standard for governing how browsers tell advertisers that people don't want their online behavior tracked.

By Jul. 16, 2013

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Twitter buys TapCommerce to boost advertising abilities

The company's latest acquisition adds advertising retargeting technology.

By Jun. 30, 2014

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Yahoo's Mayer 'apologized' for being late to advertiser dinner

CEO Marissa Mayer reportedly overslept and arrived two hours late for the event. Her late appearance apparently upset attendees, including the CEO of one of the world's four largest ad firms.

By Jun. 25, 2014

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Google buys video advertising firm mDialog

The search giant aims to bolster its online video ad tech, as money moves away from traditional display advertising.

By Jun. 19, 2014