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It's back to basics as the actor talks up HTC's new flagship smartphone.
The quirky spot playfully pushes that "HTC" stands for whatever you like.
Fresh from the success of "Iron Man 3," Robert Downey Jr. is reported to be stuffing $12 million into his metal trousers for holding up an HTC phone.
HTC are reported to have signed Avengers and Sherlock Holmes star Robert Downey Jr as the face of their phones.
BlackBerry's acquisition of German software firm Secusmart aims to secure voice and data and put better mobile security in every president and chancellor's hand.
The Korean electronics giant is working with software developers, such as Citrix and SAP, to offer enterprise apps that have been tweaked to work better with Samsung's mobile devices features like S Pen.
RIM is reportedly for sale, but it could still carve out a lucrative niche for itself.
As more employees are allowed to use their own smartphones for work, companies struggle to maintain a division between corporate and personal use.