143 Results for

Barbie

Article

Computer engineer Barbie needs men to code for her

Mattel apologizes for a book in which Barbie needs programming help from men, Walmart stores are scammed into price-matching fake Amazon listings, and Facebook launches yet another app.

By November 19, 2014

Article

Barbie book implies girls can't be coders; Mattel apologizes

Mattel says a Barbie book that suggests girls can't handle computer code doesn't reflect its brand vision. That won't stop the uproar surrounding the title, which is still available to buy.

By November 19, 2014

Video

Computer engineer Barbie needs men to code for her

Mattel apologizes for a book in which Barbie needs programming help from men, Walmart stores are scammed into price-matching fake Amazon listings, and Facebook launches yet another app.

By November 19, 2014

Article

GoldieBlox buries Barbie with powerful Apple '1984' homage

The startup that won itself the chance to run an ad during the Super Bowl releases another spot, for a new action figure for girls. In it, little girls say to hell with conventional ideas of beauty.

By November 6, 2014

Article

Prepare Barbie for battle with 3D-printed armor

Why bother with pink dresses when you can outfit Barbie with a 3D-printed sword and shield? Jim Rodda wants to make this iconic doll ready to rumble with dragons and evil queens.

By March 19, 2014

Article

Artist seeks crowdfunding for normal-looking Barbie

Everyone knows Barbie isn't real. In any sense of the word. Now a designer wants to introduce a whole line of Barbies that look like, well, women.

By March 5, 2014

Article

Mattel's View-Master evolves for virtual reality

Mattel partners with Google to bring virtual reality to the classic View-Master toy -- and it'll work with iPhones.

By February 13, 2015

Article

Mattel's View-Master gets a Google VR makeover

The stereoscopic toy leaps into the 21st century as Google scopes out uses for its Cardboard virtual-reality tech.

By February 13, 2015

Article

Google, Mattel pitch a view to a new product next week

The press invite hints at Mattel's View-Master, an older toy that let kids flip through pictures. Could there be a virtual reality tie-in?

By February 5, 2015

Article

Lego makes ad for girls that girls might actually like

Gone is the patronizing pink twaddle as Lego releases an ad that celebrates the relationship between girls, their mothers and their imaginations.

By December 6, 2014