Firm launches paid "Unlimited Everything" plan, adds LTE phones to offerings to mark its move to Sprint's LTE network.
The new service offers more than 600,000 Kindle e-books and thousands of Audible audiobooks for $9.99 a month.
A website that's since been taken down points to a service called Kindle Unlimited with unlimited access to e-books and audiobooks.
Vodafone's 4G network will offer unlimited data when it launches on 29 August, along with free Spotify or Sky Sports Mobile.
Available for a limited time, the plan relies on Wi-Fi connections for data consumption.
Want to see what a "Netflix for e-books" might be like? Here's your chance to find out for a full 90 days.
The carrier follows similar family plans offered by Verizon Wireless and AT&T.
The carrier makes its rumored talk, text, and data plans a reality.
I switched my daughter's iPhone 4 to T-Mobile's surprisingly affordable prepaid plan. Was it the right move?
The plan offers 500MB of data, 750 rollover minutes, and unlimited texting and incoming calls.