Kia Motors revealed the prices of the 2012 Kia Rio sedan starting at $13,400 MSRP (plus in $750 destination charges). The Rio comes in three trim levels: LX, EX and SX, all powered by the same 1.6-liter gasoline direct injection (GDI) that boasts 138 horsepower and 123 pound-feet of torque.
The base trim, the LX, comes with a six-speed manual transmission, or customers can upgrade to an a six-speed automatic transmission for $14,500. The top-of-the-line SX trim starts at $17,500 (plus destination charges). All three trims offer an estimated 30 mpg city and 40 mpg highway.
Kia caters to value-minded consumers, but includes standard features such as air conditioning, electric power steering, MP3-capable audio system with USB ports, SiriusXM Satellite Radio (with three months of free service), as well as electronic stability control, ABS, hill control assist and vehicle stability management.
The new Rio has a feature usually reserved for hybrids and luxury cars: "Idle Stop and Go." The feature turns the engine off when the car is idling and then starts the engine when the driver's foot comes off the brake pedal and depresses the accelerator.
The top-of-the-line SX trim offers upscale features, such as standard metal pedals, LED front accents lights, LED taillights, a supervision meter cluster and a voice-activated infotainment system. Other features include a leather-wrapped steering wheel and shift knob, power-folding outside mirrors, dual illuminated vanity mirrors, and UVO Powered by Microsoft voice-activated infotainment system with rear camera display.