Digg, which first launched in 2004, has been rebuilt from the ground up by a team of 10 engineers from Betaworks, a company that spent years learning the news game with News.me. But can they bring Digg back to its former glory?
Sporting a new minimalist look and big plans for the future, Digg.com has relaunched in the hope of becoming your favorite social news and link aggregator. The Web site was a big hit with users during its heyday, and with the new look and matching iPhone app, Digg could win users back -- if the company makes the right development decisions.
For some history, once Digg went to what it called Version 4 back in 2010, users fled the site in droves because the company replaced user-generated content with sponsored content from major news sites. Since then, Reddit (a similar news aggregator) has taken over as the top user-generated news site and many ex-Digg users have taken up residence there.