At its music-oriented press conference Wednesday morning in San Francisco, Apple played up iTunes 9, iPod price cuts, games for the Touch, a video camera for the Nano, and much more.
But nothing excited the crowd like the return to the stage of Apple CEO Steve Jobs, making his first public appearance since coming back from medical leave after receiving a liver transplant earlier this year. (Here's a video of his standing ovation and opening speech.)
Click on for photos from the event or here for the live blog, which gave minute-by-minute updates of the event.
Apple announced the release Wednesday of OS 3.1, which will be a free update to both iPhone and iPod Touch owners.
With 3.1, users on both platforms can now get Genius recommendations for applications they've purchased. These show up in the App Store app, as well as in iTunes, and function in a similar fashion to Genius for music. It takes your purchase information and sends it to Apple, which will analyze it for similar purchases, and offer up recommendations. This may end up being a more precise system since there are fewer apps than music tracks.