X

Apple's iPad event in photos

At a media event Wednesday, Apple unveiled a new tablet device. Here's how it all played out, in pictures.

CNET Reviews staff
IMG_2481_610x406.JPG
1 of 33 James Martin/CNET

Jobs shows off the new iPad

Steve Jobs shows off the new iPad onstage at San Francisco's Yerba Buena Center for the Arts.

The Apple CEO on Wednesday unveiled the much-anticipated multimedia device, which has a 9.7-inch screen and a starting price of $499.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2502_610x406.jpg
2 of 33 James Martin/CNET

iPad demo

The iPad is a large iPod Touch-looking device: same home button, same bezel.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2464.JPG
3 of 33 James Martin/CNET

iPad in the middle

In Apple's product lineup, the iPad is midway between the iPod Touch and the MacBook.
IMG_2484_610x406.JPG
4 of 33 James Martin/CNET

Touch keyboard on the iPad

The virtual keyboard on the iPad is landscape. The iPad also comes with a dock for a physical keyboard.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2488_610x406.JPG
5 of 33 James Martin/CNET

Photos on the iPad

Photos can be viewed in stacks organized by events, and viewed in portrait or landscape. You sort through by flicking with your finger. A bottom bar looks like a film strip you can scroll through to see all photos in an album. You can organize by faces, places, or events, just like in iPhoto.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2549_610x406.jpg
6 of 33 James Martin/CNET

iPad inside

The iPad has a full capacitive multitouch screen, and a 1GHz custom Apple chip. It's called A4, the most advanced chip they've done, with a processor, graphics, i/o memory controller on one chip. The device can have 16GB, 32GB, or 64GB of SSD storage.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2552_610x406.jpg
7 of 33 James Martin/CNET

Green specs for the iPad

Apple touts the iPad's specs that are environmentally friendly.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2545_610x406.jpg
8 of 33 James Martin/CNET

Resolution

The 9.7-inch IPS display is the same display used in the latest-generation iMac.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2558_610x406.jpg
9 of 33 James Martin/CNET

Fortstall talks SDK

Scott Forstall, senior vice president of iPhone software, takes the stage to talk apps and the developer kit.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2493.JPG
10 of 33 James Martin/CNET

Jobs hangs with the iPad

Jobs lounges onstage with the newly announced iPad.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2553_610x406.jpg
11 of 33 James Martin/CNET

Facebook on iPad

Facebook and The New York Times are used as examples of sites to visit on the iPad.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2567_610x406.jpg
12 of 33 James Martin/CNET

New York Times app

The iPhone version of The New York Times app has been tweaked for the iPad. You can scroll from left to right, save articles to a reading list (which will sync to an iPhone for later reading). Tap to change the number of columns, resize text by pinching, and navigate via a bar on the bottom of the screen. You can click update and it will automatically bring in the latest stories.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2573_610x406.jpg
13 of 33 James Martin/CNET

EA game on iPad

Travis Boatman, a vice president for Electronic Arts, demos Need for Speed on the iPad. EA said it took "a very short amount of time" to rework the game from the iPhone to the iPad version. That means the company can redo all of its iPhone games pretty quickly.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2580_610x406.jpg
14 of 33 James Martin/CNET

MLB on iPad

An MLB.com app for the iPad enables you to scroll through the scoreboard on the top and see the virtual Gameday version of a game. With a bunch of screen space you can also watch highlight videos in the same window. On the bottom you can scroll through a team's lineup; click on players and their baseball card pops in a small window.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2589_610x406.jpg
15 of 33 James Martin/CNET

iBooks

With a new app called iBooks, you can choose books from what looks like an actual bookshelf. On the upper left is a button that leads to the iBookstore. You can download books right to the iPad. All five major publishers (Penguin, Harper Collins, Simon & Schuster, Macmillan, and Hachette) are on the bookstore starting Wednesday afternoon.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2590_610x406.jpg
16 of 33 James Martin/CNET

iBooks bookshelf

The virtual bookshelf on iBooks. Not just popular books will be available, but textbooks are coming as well.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2591_610x406.jpg
17 of 33 James Martin/CNET

iBooks interface

The user interface on the iBook Store is similar to iTunes and the App Store.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2606_610x406.jpg
18 of 33 James Martin/CNET

Keynote

The iWork team has reworked the software for the iPad, including a new version of Keynote to make presentations with touch input only. Each iWork application will cost $9.99.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2537_610x406.jpg
19 of 33 James Martin/CNET

Nice resolution

You can watch videos in portrait or landscape on the iPad.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2637_610x406.JPG
20 of 33 James Martin/CNET

Price revealed

The iPad costs $499 for 16GB, $599 for 32GB, and $699 for 64GB. With 3G, add $130 to each model. So: $629, $729, and $829.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2618_610x406.jpg
21 of 33 James Martin/CNET

Specs

In what Apple is calling a "breakthrough deal" with AT&T, the carrier will offer two plans: 250MB of data a month for $14.99, or unlimited data at $29.99 a month. Free use of AT&T Wi-Fi hot spots is included too. There is no contract.

The 3G models will be shipping in 90 days, while models only with Wi-Fi will start shipping in 60 days.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2526.JPG
22 of 33 James Martin/CNET

iTunes in iPad

The iPad will have access to the iTunes Store.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

ipadbatterylife.jpg
23 of 33 James Martin/CNET

Battery life

The iPad has a 10-hour battery life. There's also one month of standby battery life.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2336.jpg
24 of 33 James Martin/CNET

Waiting to get in

A crowd of technology journalists gathers for the Wednesday morning press event at San Francisco's Yerba Buena Center for the Arts.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2339.jpg
25 of 33 James Martin/CNET

Press checks in

Members of the press check in before the big event.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2342.jpg
26 of 33 James Martin/CNET

The wait is almost over

It's almost show time for Apple's big unveiling at the Yerba Buena Center for the Arts.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2351.jpg
27 of 33 James Martin/CNET

Inside the venue

Inside the venue before the presentation begins, the crowd awaits Steve Jobs.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2352.jpg
28 of 33 James Martin/CNET

Cameras

Lights, camera, action...

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2364.jpg
29 of 33 James Martin/CNET

Balcony

The side balcony inside the Apple press event at the Yerba Buena Center for the Arts.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2371.jpg
30 of 33 James Martin/CNET

seat and table

A seat and small table are set up onstage--not typical for these events.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2396_610x406.jpg
31 of 33 James Martin/CNET

Jobs takes stage

Jobs takes the stage to unveil Apple's newest device: the iPad.

Read more in our related article: "Apple takes stage amid tablet frenzy (live blog)"

IMG_2425.JPG
32 of 33 James Martin/CNET

Woz and Jobs

Jobs shows an old photo of himself and co-founder Steve Wozniak around the time they started Apple in 1976.
IMG_2429.JPG
33 of 33 James Martin/CNET

Revenue stat

The company is now making $15.6 billion in revenue a quarter and is an "over $50 billion company" in annual revenue, Jobs says.

More Galleries

My Favorite Shots From the Galaxy S24 Ultra's Camera
A houseplant

My Favorite Shots From the Galaxy S24 Ultra's Camera

20 Photos
Honor's Magic V2 Foldable Is Lighter Than Samsung's Galaxy S24 Ultra
magic-v2-2024-foldable-1383

Honor's Magic V2 Foldable Is Lighter Than Samsung's Galaxy S24 Ultra

10 Photos
The Samsung Galaxy S24 and S24 Plus Looks Sweet in Aluminum
Samsung Galaxy S24

The Samsung Galaxy S24 and S24 Plus Looks Sweet in Aluminum

23 Photos
Samsung's Galaxy S24 Ultra Now Has a Titanium Design
The Galaxy S24 Ultra in multiple colors

Samsung's Galaxy S24 Ultra Now Has a Titanium Design

23 Photos
I Took 600+ Photos With the iPhone 15 Pro and Pro Max. Look at My Favorites
img-0368.jpg

I Took 600+ Photos With the iPhone 15 Pro and Pro Max. Look at My Favorites

34 Photos
17 Hidden iOS 17 Features You Should Definitely Know About
Invitation for the Apple September iPhone 15 event

17 Hidden iOS 17 Features You Should Definitely Know About

18 Photos
AI or Not AI: Can You Spot the Real Photos?
img-1599-2.jpg

AI or Not AI: Can You Spot the Real Photos?

17 Photos