Apple hopes to 'reinvent the textbook' via iPad (photos)
Company unveils iBooks 2 for digital textbooks, iBooks Author for self-publishing, and an expansion of iTunes U for online courses.
Apple announced today iBooks 2, a "new textbook experience" for the iPad and Apple's attempt to bury traditional schoolbooks. The company also introduced iBooks Author for self-publishing and an expansion of iTunes U for online courses.
Phil Schiller, Apple's senior vice president for worldwide marketing, noted the downsides to traditional textbooks. They aren't portable, searchable, current, or interactive, he said.
Six universities--Duke, Stanford, Yale, MIT, The Open University, and HACC, which is central Pennsylvania's community college system--have already had access to the updated iTunes U and have created more than 100 online courses.