When you care enough to send ... something

A USB drive for a Valentine's Day gift. Right.

It's not unusual for companies to recycle their marketing pitches for Valentine's Day, desperate to clear inventory that didn't sell over the holiday season. But some are stretching the concept of romantic gifts to ridiculous extremes.

We thought an e-book reader was an odd choice, not to mention the ill-advised "Sonic Bomb" Valentine. But then we heard of Lexar's idea to engrave its $73 "JumpDrive Lightning" with some romantic message.

"Pre-load it with a few of your significant other's favorite love songs. Throw on some photos of the two of you for a digital scrap book of your relationship! (Or maybe get creative with a few sexy photos of yourself.)" It's like watching a train wreck in slow motion.

Or, as one fellow Craver said: "I don't think there's enough room on it to engrave, 'I know you're desperate, but are you desperate enough to go on a V-Day date with a guy who gives you a USB drive instead of roses?'"

About the author

    Mike Yamamoto is an executive editor for CNET News.com.

     

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