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What's up, Zuck? Cartoon to feature Facebook CEO

He's already made a cameo appearance on The Simpsons, but this time Mark Zuckerberg gets his very own animated film.

Edward Moyer Senior Editor
Edward Moyer is a senior editor at CNET and a many-year veteran of the writing and editing world. He enjoys taking sentences apart and putting them back together. He also likes making them from scratch. ¶ For nearly a quarter of a century, he's edited and written stories about various aspects of the technology world, from the US National Security Agency's controversial spying techniques to historic NASA space missions to 3D-printed works of fine art. Before that, he wrote about movies, musicians, artists and subcultures.
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Edward Moyer
2 min read

He's already made a cameo appearance on The Simpsons, but this time Facebook CEO Mark Zuckerberg gets his very own animated film.

The cover of the Bluewater comic "Mark Zuckerberg: Creator of Facebook." Bluewater Productions

Comic book company Bluewater Productions, which announced a Zuckerberg bio comic back in September, said this week that New York-based film-production company Hayden 5 Media had optioned the comic to use as the basis for an animated movie.

In its press release, Bluewater quoted Milos Silber, executive producer at Hayden 5.

"We saw a great opportunity to retell the story of Mark Zuckerberg post 'Social Network' in a brighter, animated form that could be enjoyed and understood by a broader audience," Silber said.

"We're just aware of the profound impact of Facebook, and with over 500 million users, we're bound to have an audience. One that is more willing to watch a shortened, visually captivating summary of this short epic online, or on their favorite network."

Bluewater said the film, "Mark Zuckerberg and The Found," will use live action footage and rotoscoping to create a look like that of "A Scanner Darkly."

Bluewater publishes a variety of comics, including superhero titles and three different series of biography titles: "Fame," "Female Force," and "Political Power." Those profiled have included Lady Gaga, David Beckham, and Michelle Obama.

Hayden 5's online portfolio includes commercials for Doritos, Converse, and Diet Coke.

It's not clear where, exactly, the film will be shown, if Hayden will attempt to sell it to a TV network or elsewhere, or if it's meant to serve as an ad for Hayden 5 or for the comic book itself.

(It's also not clear if Bluewater or Hayden 5 is aware that the trailer for "A Scanner Darkly" prominently features the line "Everything you do will be recorded"--an apt phrase, perhaps, for a film about a CEO who's taken his share of heat over privacy concerns.)

The comic book--"Mark Zuckerberg: Creator of Facebook"--is set to appear in late December.

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