Weirdest swag of 2009: Frozen video game steaks
Why did we receive a Styrofoam freezer box with some frozen steaks in it, along with a press release?
We're only a couple of weeks into the new year, but we've already run into what will likely be one of the top 10 weird swag boxes we'll see in all of 2009.
The fine folks at EA, in an effort to promote the upcoming skateboarding game Skate 2, sent journalists a Styrofoam freezer box with some frozen Omaha steaks in it, along with a press release and an asset CD (wisely sealed in a Ziploc bag).
The tie-in? Well, the words "skate" and "steak" contain the same letters, and the game apparently has a mode called the Hall of Meat in it, so it's not as random as it seems.
Enjoy these photos of frozen video game meat.