We're convinced that someone high up at Volkswagen is a wannabe rock star. First, the carmaker offers a complimentary "VW media player co-branded with LG." guitar with many of its new models. Now, it's come out with
This is no ordinary sticker job either. "The player will have an aluminum body and come in three of the same colors the cars offers; Salsa Red, Shadow Blue and Sunflower Yellow," according to Everything USB, as well as featuring a 2.4-inch LCD for video and a battery that allows up to 20 hours of music. But those VW fanboys who were hoping for a player shaped like a Beetle or a VW bus will be sorely disappointed by its standard rectangular design; if they want a car-shaped music device, they'll have to settle for the .
And Volkswagen really missed a natural marketing opportunity: It should have named the player "Herbie."