Video: A CEO's real importance to a company CEO is incredibly important to a company. Don Reisinger explores how. by Don Reisinger @donreisinger January 15, 2009 7:27 PM PST Updated: January 20, 2009 8:02 PM PST comments 0 facebook twitter linkedin googleplus more more + email tumblr stumble reddit pinterest digg CEO is incredibly important to a company. Especially if it's Apple. Even better news: you can now subscribe to this show. Just add it up right here! And as always, drop me a line or follow me on Twitter!