Using tunes to tout Windows 7
Dubbed Section 7, Microsoft launches a site in conjunction with Live Nation that offers discount concert tickets and gear.
Borrowing a tactic it has Windows 7., Microsoft on Tuesday launched a music tie-in to help promote
Dubbed Section 7, the site offers discount concert tickets and is being done in conjunction with music promoter Live Nation. Among the things the site features are $7 concert tickets and $7 merchandise for select artists.
"Section 7 offers music lovers a host of insider benefits, including exclusive ticket buying options, discounts, and opportunities to meet their favorite artists, fan clubs, great deals on tickets, merchandise and more," Microsoft said in an e-mail.
The first 37,000 people who sign up also get a voucher for a free pair of tickets to a concert at a Live Nation club or theater.
Microsoft says it is trying to "simplify the music experience one concert at a time." That seems a stretch, but hey, free concert tickets sounds pretty good. Locations are limited, though, so not everyone will have a local option.