This post has been updated to include the Facebook app creator's statement on the issue.
Ouch, here's a zinger: contrary to reports, travel site TripAdvisor apparently did not purchase the Facebook Platform application Where I've Been for $3 million. The news was originally reported on Inside Facebook on Thursday night.
A statement from a TripAdvisor representative read, "This is untrue. Beyond that, we do not have any comment."
The company isn't saying any more, obviously. You could really dig into the nuances of the statement, implying it to mean that either the entire rumor of the purchase is untrue, or just the price, or even just some of the details. However, we're going to assume that we should take this at face value and consider the entire acquisition to be an incorrect rumor.
UPDATE (1:53 p.m. PDT): Craig Ulliott, creator of the Where I've Been app, has confirmed that TripAdvisor has not acquired his creation. In a statement, he explained the situation: "There have been some rumors in the market that we have sold our business. These rumors are not true. Our future development plans, combined with our robust community of users, current growth rates, and the attractiveness of the travel vertical, have led to a number of strategic discussions with potential partners/acquirers, but we have not agreed to any deals and we are committed to building Where I've Been into a sustainable and profitable standalone business."
But, Ulliott added, we shouldn't wholly discount the possibility of an acquisition: "We are, however, exploring all avenues to maximize the value and usefulness of our product for our user base and we expect to announce new product features/enhancements," he explained, "from both internal development and through strategic business partnerships, in the weeks and months ahead."