Uber kicks off the holidays with Christmas tree deliveries

Not up to wrangling with a Christmas tree this year? Let the on-demand car service do it for $135.

Uber teamed up with The Home Depot for on-demand Christmas tree deliveries. Uber

Uber passengers may be getting a faint whiff of pine trees in their next ride. That's because the car service is kicking off a promotion to deliver Christmas trees to customers' doorsteps.

To promote its service, Uber has teamed up with The Home Depot to deliver on-demand Christmas trees in 10 US cities for one-day only. On Thursday, people will be able to open their Uber smartphone app, click on "UberTree," and have a freshly cut Christmas tree and stand at their home or office within minutes.

"Instead of spending your weekend wrestling with a tree from the not-so-near farm or slushy street corner, kick back, pour yourself an extra glass of eggnog and watch your app as Uber takes care of the heavy lifting," Uber wrote in a blog post.

The car service warns that users should expect high demand, so it's a first-come, first-serve kind of deal. The whole shebang costs $135 for a 7- to 8-foot Fraser or Noble Fir. Users can also split the cost using Uber's fare-splitting feature.

This isn't the first time that Uber has dabbled in on-demand delivery. The company, which started as an on-demand black car service, has done promotional deliveries with ice cream , Valentine's Day roses, helicopters, and BBQ. In October, the car service even brought cuddly little kittens to people's homes. CEO Travis Kalanick hinted earlier this year that on-demand everything via the car service could be around the corner.

Uber's Christmas tree promotion will take place December 5 starting at 11 a.m. and lasting until 8 p.m. local times (or until trees run out). It will be available in Atlanta, Boston, Chicago, Dallas, Los Angeles, New York City, Philadelphia, San Diego, San Francisco, and Washington, DC.

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About the author

Dara Kerr, a freelance journalist based in the Bay Area, is fascinated by robots, supercomputers and Internet memes. When not writing about technology and modernity, she likes to travel to far-off countries.

 

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