U.S. Army to join MySpace ranks

No longer content to sign up fresh recruits at community fairs and shopping centers, the U.S. Army is planning a new effort in a spot already crawling with its target demographic: MySpace.

The Army plans to launch a profile on the wildly popular social-networking site in November, the Gannett News Service reported Monday.

It won't be the first American military arm to do so. The Marine Corps has operated an official presence there since February and now counts more than 22,000 "friends."

The Air Force briefly operated a MySpace profile during August but soon abandoned it over concerns that the profile's "friends" might join with "ulterior motives," a representative told the Gannett reporter. The Navy, for its part, has no plans thus far to devise its own MySpace recruitment base.