Twitter surpasses 200M active monthly users

The booming social network and aspiring "pulse of the planet" delivered the news in a tweet, of course.

Twitter has not yet hit the saturation point.

The booming social network and venue for the "pulse of the planet" said today that it now has more than 200 million active monthly users. It delivered the news in, it goes almost without saying, a tweet:

Twitter had hit the 100 million mark in September 2011, and as of spring 2012 was boasting of 140 million . It was at that latter point in time that Twitter disclosed its not so modest ambition of eventually reaching 2 billion users. Facebook, by contrast, currently claims on the order of 1 billion monthly active users.

All those Twitter users now generate 1 billion tweets every two-and-a-half days, according to Twitter.

They're also doing a lot of retweeting, a key indicator of Twitter's sweep, and the records keep on falling. Just two months after Justin Bieber had claimed the title of most-retweeted (223,000-plus) tweet for his thoughts on the cancer-related death of a young fan, President Obama blew past that figure in a landslide (350,000-plus) with the sharing of his re-election tweet , "Four more years."

But you don't get to 200 million through celebrities and politicians alone. So how enmeshed has Twitter become in the lives of ordinary folk? It's even managed to light a fire under the seemingly antique methods of rating viewership of TV shows . Yesterday, Twitter and TV ratings agency Nielsen to create a new tweet-based measure that will go into effect at the start of the fall 2013 season.

"Twitter has become the world's digital water cooler," Chloe Sladden, Twitter's vice president of media, said in announcing the Nielsen news.

About the author

Jonathan Skillings is managing editor of CNET News, based in the Boston bureau. He's been with CNET since 2000, after a decade in tech journalism at the IDG News Service, PC Week, and an AS/400 magazine. He's also been a soldier and a schoolteacher, and will always be a die-hard fan of jazz, the brassier the better.

 

Join the discussion

Conversation powered by Livefyre

Show Comments Hide Comments
Latest Galleries from CNET
Catwalk contraptions: High-tech couture of 2014 (pictures)
The most anticipated games of 2015
Tech industry's high-flying 2014
Uber's tumultuous ups and downs in 2014 (pictures)
The best and worst quotes of 2014 (pictures)
A roomy range from LG (pictures)