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The best 'NSFW' URL ever

The U.K.-based National Schools Film Week pondered hard and long about a memorable URL that would attract hordes to its site. Guess what it chose.

Chris Matyszczyk
2 min read

I am sure that, when creating Web sites, people still think long, hard, and late into the night about the URL behind which they will stand.

In the case of one organization, perhaps it thought too long, too hard, and far too late into the night.

The National Schools Film Week is the "world's largest festival for cinema and young people." Its home page has a very interesting picture of many children wearing dark glasses. Perhaps they are 3D. Perhaps it's because the URL of the National Schools Film Week is, you got there, didn't you, nsfw.org.

Let us swiftly leave aside the notion that perhaps one or two people will be unable to log on to this site, as there just might be a little filter on "NSFW," or, for the prudish among you, "not suitable/safe for work."

CC Fuzzcat/Flickr

Far more significant is the sheer poetry inherent in a dot-org that offers something NSFW.

This URL offers the expectation of the educational melding with the beducational. It offers the notion that perhaps this might even be a recovery program for golfers who suffer from sex addiction. It makes one hope for a professorial debate, chaired by Charlie Rose, about what is and isn't suitable for a working environment.

As Switched.com handily pointed out, it also offers the possibility that children might accidentally log on to nsfw.com, which might offer a little cinema, but certainly not the kind suited to the young and impressionable.

You might think this URL will surely go down in history, along with some of the finest, among which sits the lovely Whorepresents.com.

However, when it comes to dot-orgs, there is surely only one competitor. Yes, the World Taekwondo Federation. You'll never guess what its URL is. Never.