The 404 751: Where Peter Ha adds The Daily logo next to his Pepsi tattoo (podcast)

Two days ago Rupert Murdoch announced The Daily, News Corp.'s latest publication built for the iPad platform, and we've been waiting all week to get its tech editor, Peter Ha, in the studio. Lucky for us, today is that day, but the show starts off with a bit of controversy. Tune in to hear Jeff's fumble!


One of these things is not like the other.

Two days ago Rupert Murdoch announced The Daily, News Corp.'s latest publication built for the iPad platform, and we've been waiting all week to get its tech editor, Peter Ha, in the studio to tell us about the new pricing model and how it'll shape the future of online publishing. Lucky for us, today is that day, but the show starts off with a bit of controversy. Tune in to hear Jeff's fumble!

But Peter's not here to talk about the Korean flag or tattoos, he joins us today to chat about The Daily. The magazine/book/newspaper, or whatever you want to call it, is fielding plenty of comparisons to free news outlets like The New York Times and The Huffington Post that also have their own iPad apps, or even Flipboard , another visually interactive app for the tablet platform.

But from what Peter tells us, The Daily is a different kind of user experience in that it delivers editorial content made specifically for the iPad, whereas those other apps simply pull in RSS-feed versions of their Web-based counterparts.

For 99 cents a week or $39.99 a year, The Daily uses a set of templates to deliver content more in line with a newspaper as a backseat user experience, as opposed to the personalized, curated set of blogs you choose for Flipboard or other "mobile news readers."

The Daily also provides content interactively by way of a floating carousel of categories with 360-degree high-resolution photos, audio clips, and video. Whether or not that justifies the subscription fee is up to the user, although we're all impressed by (and a little pensive about) the ability to record and post audio comments in addition to text.

Stay tuned for the second half where we examine the plausibility of The Daily coming to the fragmented Android Market. Like it or hate it, Android is certainly the default operating system for consumers to turn to after iOS, but Wilson doesn't believe that Android users will accept the idea of paying for apps anytime soon. On the other hand, the guy can barely predict his plans for this weekend, so don't take his words too seriously.

As usual, we have a blast riffing back and forth with Peter Ha, who's not only a hilarious friend of the show but also offers valuable insight into the mobile publishing industry, the ongoing mobile OS wars, and hopefully Rupert Murdoch's to-do list. Check out today's show and let us know what you think about The Daily! Give us a call at 1-866-404-CNET and leave us a voice mail, or e-mail us at the404(at)cnet(dot)com.


Episode 751

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