'Teenage Mutant Ninja Turtles' pizza thrower hurls whole pies
Pizza Hut launches a Comic-Con publicity stunt by creating a life-size version of a fictional pizza-flinging vehicle.
Everybody knows that Ninja Turtles' favorite food is pizza. Back in 1989, during the height of the first "Teenage Mutant Ninja Turtles" craze, Playmates delivered a toy portable pizza thrower to the eager hands of child fans. The battery-powered vehicle flung plastic pizzas designed to level Shredder's henchmen. It was a war machine unlike any other, and it's about to be made real.
Pizza Hut decided to go all-in for a major publicity stunt at San Diego Comic-Con International this year by hiring Syyn Labs to build a real, life-size working pizza thrower. The project also doubles as a publicity push for Paramount's upcoming "Teenage Mutant Ninja Turtles" movie, set to open in August.
The pizza thrower was built using a 20-year-old pickup truck as the base. It's 12 feet tall, 9 feet wide, and 16 feet long while weighing almost two tons. The thrower is capable of hitting speeds of 75 mph, but can only manage five to 10 mph while shooting. The mechanism can toss a pie up to 30 feet. Some lucky Comic-Con attendees will get the chance to climb aboard and take out targets.
There is one detail that will probably keep you from getting overly excited about this nutty creation. While the pizza thrower is capable of firing actual pizzas, would-be Comic-Con pizza-snipers will have to content themselves with tossing "faux Pizza Hut Cheesy Bites pizzas." The assumption would be that Pizza Hut doesn't want to deal with the hot, cheesy, saucy aftermath mess of real pizzas.
Pizza Hut trumpets the pie-flinger in a press release, saying "It's not the Eighth Wonder of the World, but it's close." Ninja Turtles fans may very well agree with that.
Check out the video for a sneak peek at the thrower ahead of the full unveiling at Comic-Con. CNET's Seth Rosenblatt will be on the scene tomorrow to capture photos of the finished contraption, so stay tuned for a full gallery.