Super Bowling for ad dollars (roundup)

Eli Manning connected with Mario Manningham for the big game's biggest play, but did tech advertisers connect with consumers? CNET takes a look.

Former Apple-ites rock out after having been set free by Samsung's Galaxy Note. Screenshot by Edward Moyer/CNET

Eli Manning connected with Mario Manningham for the big game's biggest play, but did tech advertisers connect with consumers? CNET takes a look.

Samsung flubs its Apple Super Bowl dis

Samsung's big Super Bowl ad for the Note may have brought on a few chuckles, but it failed in one big way, says CNET's Josh Lowensohn.
(Posted in Apple Talk by Josh Lowensohn)
February 6, 2012 10:10 a.m. PT

Should Apple heed Chrysler's, GE's Super Bowl make-it-here message?

One of the salient themes in Super Bowl ads was bringing manufacturing back to America. A lesson for Apple?
(Posted in Nanotech - The Circuits Blog by Brooke Crothers)
February 5, 2012 9:21 p.m. PT

Super Bowl ads: Winners and losers (second half)

What better way to recover from the halftime show? More ads that continued to offer little in the way of originality of either strategy or execution. Still, we had Clint Eastwood advertising Chrysler and Detroit.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 7:24 p.m. PT

Super Bowl ads: Winners and losers (first half)

Which tech company had the best first half ad in the Super Bowl? Here's a detailed analysis, written as it happened.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 5:30 p.m. PT

Samsung's Bowl ad claims it can help Apple fanboys break free

Samsung's Super Bowl ad--for the Galaxy Note--claims that this is the product that can finally stop Apple fanboys from having to stand in line, waiting for Apple's latest.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 7:01 p.m. PT

Aliens crave Earth wives in Chevy Volt Super Bowl ad

In an attempt to suggest that Chevy Volt's technology is more sophisticated than anything in the galaxy, Chevy's Super Bowl ad features aliens who don't just admire the Volt's advanced design.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 2:57 p.m. PT

Kia offers 5 hours of Adriana Lima for Super Bowl

How many people will prefer watching 5 hours of model Adriana Lima on YouTube moving very, very slowly to the New York Giants defense moving very, very quickly? Or might people do both?
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 12:12 p.m. PT

Coke's polar bears ready to talk Super Bowl live online

No, they won't, like Tom Brady, be viewing an illegal streaming site. Instead, Coke is using social media and the Web in order to have its polar bears react to the game as it's in progress.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 11:59 a.m. PT

Apple's Siri the butt of Doritos Super Bowl ad

In its Super Bowl spot, Doritos introduces Suzie, a cell phone personal helper with something of a temper.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 11:19 a.m. PT

Obama supporters pick Patriots, GOPers go for Giants?

Silicon Valley startup Saygent crunches survey data and finds that picks for the big game may differ by political affiliation.
(Posted in Crave by Eric Mack)
February 5, 2012 10:41 a.m. PT

New York Giants Web site says they've already won Super Bowl

In an interestingly confident mix-up, the New York Giants' Web site not only announces that the team has already won, but offers winners' memorabilia for sale.
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 8:47 a.m. PT

Tom Brady: I watched last year's Super Bowl on illegal site

In a news conference, the New England quarterback mentions that while rehabbing last year in Costa Rica, he watched the big game on an illegal site. Is this the final validation for piracy?
(Posted in Technically Incorrect by Chris Matyszczyk)
February 5, 2012 3:22 p.m. PT

Is Bleacher Report ready for some football?

day on the job At one of the biggest sports sites in the country, preparing to make its Super Bowl coverage as strong as possible is the most important job of the year. CNET was on hand to see the plan take shape.
(Posted in Geek Gestalt by Daniel Terdiman)
February 5, 2012 4:00 a.m. PT
 

Join the discussion

Conversation powered by Livefyre

Don't Miss
Hot Products
Trending on CNET

HOT ON CNET

Looking for an affordable tablet?

CNET rounds up high-quality tablets that won't break your wallet.