As cyclists continue to assert their equal rights on the road, their gadgets are trying to keep up with car technology as well--whether they be, , , , or even . But until now, one crucial element has been missing: .
Japan's Digital Cowboy (we love that name) is about to remedy that, however, with something called "Lex" that attaches to the bicycle's spokes. Just download a message from the computer through a USB connection and, according to Everything USB, "as the bike wheel spins down the road, you are able to read the message in the blur of light created by the Lex." If you want to be really clever, you can program it to display Japanese characters as well.
The next bike invention is obvious: an cycling.