Sony's latest Bravia ad walks like an Egyptian

Created for the company's Egyptian market, this HDTV ad features spools of thread cascading down the Great Pyramid.

First bouncy balls, then geysers, then bunnies, and now Egypt's pyramids--Sony's rainbow-colored Bravia television ads are just about as Craveable as they get. Now here's a new one, created for the company's Egyptian market, featuring colorful spools of thread unwinding their way down Pharaoh-commissioned ruins.

It's inherently not quite as cool as the San Francisco bouncy balls because the shots of zillions of spools of thread cascading down a side of the Great Pyramid were clearly computer-generated, but it's still pretty. And that's what counts, right?

$10 says Sony does a Bravia ad involving China next.


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