Sony teases 'flagship' dSLR--it'll be full-frame, folks

Sony's pro dSLR will be full-frame and "launched" by the end of 2008.

Sony's new full-frame sensor
Sony's new full-frame sensor Phil Ryan

As expected, Sony quickly followed its 24-megapixel full-frame sensorannouncement by revealing that its previously alluded-to pro model will use the new chip. Since there's a Super SteadyShot housing for the new chip, we can also expect the camera to have in-body image stabilization. The camera is scheduled to "launch" by the end of this year.

Sony also said it will address "the full spectrum" of Alpha products this year, which to me foreshadows a few more product announcements. That's all Sony shared today, but we can expect more details around Photokina this fall.

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