Sony slashes PSP pricing

If you've got $170 lying around and want a new handheld video game device, Sony may well have just the solution. That's because the electronics giant said Tuesday that it will slash the price of its PlayStation Portable (PSP) to $170, down from $200, Reuters reported.

The price cut was necessary, according to analysts, as Sony attempts to keep pace with Nintendo's popular DS handheld device.

"The PSP needed a price cut to reinvigorate the market," BMO Capital Markets analyst Edward Williams was quoted by Reuters as having written in a client note. "Wal-Mart sold the PSP for $169 for five hours on Black Friday--a time in which we believe the company was able to sell over 100,000 pieces of hardware."

The Nintendo DS costs about $130, but the PSP can play full-fledged movies.

About the author

Daniel Terdiman is a senior writer at CNET News covering Twitter, Net culture, and everything in between.

 

Join the discussion

Conversation powered by Livefyre

Show Comments Hide Comments
Latest Galleries from CNET
Tech industry's high-flying 2014
Uber's tumultuous ups and downs in 2014 (pictures)
The best and worst quotes of 2014 (pictures)
A roomy range from LG (pictures)
This plain GE range has all of the essentials (pictures)
Sony's 'Interview' heard 'round the world (pictures)