Sony: No price cut for PlayStation Vita in U.S. -- report

Sony Worldwide Studios President Shuhei Yoshida says the Japanese version's price was cut because of exchange rates, and therefore, doesn't impact the U.S. or Europe.

Sarah Tew/CNET

Sony's portable PlayStation Vita will not get a price cut in the U.S., despite hopes for such a move .

Speaking to reporters today, Sony Worldwide Studios President Shuhei Yoshida said that no price drop is coming for the Vita in the U.S., according to Polygon, which was in attendance at that discussion. Yoshida reportedly told those at the interview that Sony's recently announced decision to cut the price of the Vita in Japan had nothing to do with sales and everything to do with exchange rates.

Sony announced recently that it was cutting the price of its Wi-Fi and Wi-Fi-and-3G Vita models to 19,980 yen ($212). The company previously split the price of the two devices, selling the Wi-Fi-only version for 24,980 yen and the 3G-equipped model for 29,980 yen.

At the time of the announcement, speculation was running rampant that the cut was due to Vita's lackluster sales. Since its launch in early 2012, the Vita's sales have been disappointing. Sony Computer Entertainment Japan President Hiroshi Kawano said recently in an interview with Famitsu Magazine that the portable was "a little behind the numbers we originally pictured."

Still, the Vita could see sales boosted by the PlayStation 4. At Sony's special PlayStation event yesterday, the company said that users could start playing a game on its upcoming console and then continue playing on the Vita as long as they're both on the same Wi-Fi network.

Sony's PlayStation 4 is scheduled to launch this holiday season. We still don't know what the console looks like.

Read the full CNET Review

Sony PlayStation Vita (3G/Wi-Fi)

The Bottom Line: Overall, the PlayStation Vita is the most advanced portable gaming system ever made. While the price is deceiving because of a hidden cost, gamers are getting an impressively complete package. Now priced at $200, the Vita makes a compelling case as the ultimate indie portable console. / Read full review

About the author

Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a variety of other publications including PC World and a host of Ziff-Davis publications.



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