Sony Cyber-shot DSC-S730 and Odo: Green at CES 2008
CES 2008 is set to be greener than Kermit with a wealth of eco-friendly initiatives. Sony is thinking green with the wind-up Odo concept, and thinking compact with the Cyber-shot DSC-S730
With the Photo Marketing Association trade show (PMA) looming large at the end of January, we were wondering if we'd see any new cameras debuted at CES. Sony will be launching the Cyber-shot DSC-S730 in Vegas this weekend, but what we'd really like to see on the Sony stand is the Odo.
The DSC-S730, pictured bottom left and top right, is a 7.2-megapixel compact with a 61mm (2.4-inch) screen and a 3x zoom. The specs suggest that this could well be an affordable little point-and-shoot, and when we learn more about the price and availability we'll let you know.
But enough about affordability, reliability, and other such -ilities. We're going to Las Vegas! This is CES! We want fripperies! We want a wind-up camera! We want the Odo!
The Odo (pictured centre) appeared recently at the Eco-Products 2007 show in Tokyo, and is a digital camera concept powered by spinning the wheel at the top for roughly 15 seconds per photo. The camera itself is in the handle. Wind-up power may seem old-fashioned these days, but then the environment needs all the help it can get.
On that note, CES organisers CEA is claiming that the show will be as green as Kermit the Frog after twelve pints of Red Stripe. On a rollercoaster. Literature given to us hacks will be printed with soy ink, and everything from the paper to the carpets and lightbulbs will be recycled. It also claims the event will be fully carbon offset thanks to a partnership with tree-huggers Carbonfund. For more on the eco-friendly lifestyle, mosey over to our sister site SmartPlanet. -Rich Trenholm