Site traffic stats can make pretty, pretty pictures

Designer creates a way to turn Web traffic data into spirally patterns.

James Spahr

Web site traffic statistics are usually pretty dull. Pie charts. Bar graphs. Line charts. Maybe, if you're lucky, there's a colorful gradient fill in there somewhere. But it doesn't have to be that way anymore, as digital designer James Spahr has figured out a creative way to turn Web traffic data into pretty patterns.

Here's how it works, in simplistic terms: Traffic spirals clockwise. A thick line represents more traffic than a thin line. The colors represent categories of Web sites, like generic pages as opposed to "hubs" or random links (like a shopping cart checkout page). I'm nevertheless still having issues trying to figure out exactly how to make anything of it, but hey, it looks good.

Originally posted at Information Aesthetics.

About the author

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos.


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