Samsung to iPhone users: You've got screen envy

A new Samsung ad suggests that iPhone users are people who have been blinded by their lack of appreciation that big screens have been here all along.

An envious iPhone owner. Samsung/YouTube screenshot by Chris Matyszczyk/CNET

Be honest about it, you've noticed. Haven't you, iPhonerati?

You stare down at your somewhat minuscule little thing and notice that the Samsungites are positively cock-a-hoop about their larger screen size.

You don't necessarily say anything, but you think it. Worse, you feel it.

How could Samsung not, therefore, expose this difficult truth? The Galaxy has a big screen and the iPhone doesn't.

In a new ad designed to prey on young men's feelings of inadequacy, Samsung shows two friends in a interesting side-by-side comparison.

"Dude, iPhone might be getting a bigger screen," says the excitably coiffed iPhone user.

"That hasn't happened yet?" wonders his rather more masculine friend, off-handedly.

Yes, this is the classic tale of mine is bigger than yours. You've hoped to have something bigger for the last two years, iPhonerati. "Maybe you just like waiting," says the knowing voice of Samsung.

The 5.1-inch Galaxy S5 is everything you've been waiting for, suggests the voice. And it's been right under your nose the whole time.

Perhaps you've had your nose turned up too far to see. Or, perhaps you tell yourself that size isn't everything.

It's wise of Samsung to pick at this little weakness. It's good to see it again pricking Apple's soft spots, rather than shying away.

However, it won't be able to make the size argument for much longer. You know the iPhone 6 will likely have enough design, thoughtfulness, and size -- and be launched with a large dollop of relatively pleasing hype.

What will Samsung say then? "Mine's more plastic than yours" doesn't have quite the same ring.

Featured Video
This content is rated TV-MA, and is for viewers 18 years or older. Are you of age?
Sorry, you are not old enough to view this content.

Details about Apple's 'spaceship' campus from the drone pilot who flies over it

MyithZ has one of the most popular aerial photography channels on YouTube. With the exception of revealing his identity, he is an open book as he shares with CNET's Brian Tong the drone hardware he uses to capture flyover shots of the construction of Apple's new campus, which looks remarkably like an alien craft.

by Brian Tong