Samsung is trying everything else, why not a flip phone?
Samsung is making an Android Galaxy phone with a retro clamshell look, the throwback design that breaks so easily but apparently just won't die.
Coming soon: an Android OS handheld that resembles the phone you had before Google even existed.
Samsung is going retro with a new phone for the Galaxy family. According to a choppy language translation of the Korea-based Digital Daily, Samsung's new phone -- the "Galaxy folder" -- is set for an August release in Korea as a low-end model. It will run Google's Android operating system with LTE support. It's said to have a small touch screen, as well as a physical keypad.
Leaked photos show the clamshell design that harkens memories of taking four and a half minutes to punch out one line of text.
Why take the step backwards in time? Perhaps the design, with a smaller screen, is cheaper and could make for an inexpensive entry phone in emerging markets outside Korea too. Perhaps theis proving to be a secret runaway success that Samsung simply can't ignore. We'll know if we start seeing Samsung Folder ads next to those for Lipitor in Smithsonian Magazine.
Samsung has forged a different path design-wise than its top rival, Apple., while its Cupertino competition designs phones that appeal to the broadest swath of consumers possible.