Retailers enlist $1B worth of Call of Duty: Ghosts

Activision's sales of the game to retailers top $1 billion in just one day, but the announcement also indicates that $1 billion in sales to customers has yet to be reached.

Call of Duty: Ghosts
Activision

Call of Duty: Ghosts, the latest launch in the famed franchise, has reached $1 billion in sales -- to retailers.

Activision announced on Wednesday that its latest launch sold more than $1 billion in worldwide sales to retailers. That is not to be confused with actual sales to consumers. Activision has essentially shipped $1 billion in Call of Duty: Ghosts product to retailers.

Still, the figure is notable. Call of Duty: Ghosts launched on Tuesday. Activision, therefore, hit the milestone in just one day.

In addition, Activision announced on Wednesday that Call of Duty: Ghosts is the most-preordered next-generation game, according to GameStop. The Call of Duty franchise has already logged a collective four billion hours of gameplay this year -- a figure that will grow substantially in the coming months.

CNET has contacted Activision for data on actual sales to consumers. We will update this story when we have more information.

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About the author

Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a variety of other publications including PC World and a host of Ziff-Davis publications.

 

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