Reach out and touch someone broadband style
An Indian retailer is offering a discount on a videoconferencing service for an upcoming Indian holiday.
Reliance WebWorld, a nationwide chain of retail stores for digital entertainment and communication in India, is taking the old AT&T tagline "Reach out and touch someone" into the broadband age.
The retailer, which offers broadband connectivity for web surfing and video conferencing from its stores, announced earlier this week a special videoconferencing offer on the eve of Rakshabandhan, a Hindu festival which celebrates the bond between a brother and sister. As part of the celebration women tie specially made threads or "rachis" to their brothers to ensure their welfare and protection from evil. It's celebrated on the day of the full moon in the month of Sravan (August-September).
Reliance WebWorld is offering the special discount on August 29 and 30, 2004 for brothers and sisters who can't be with each other on the special day. A 15-minute video conference can be booked for 375 Rupees or $8 at any of the 97 Reliance WebWorlds in 21 cities.