Pandora auditions desktop version of music service

Powered by Adobe Integrated Runtime, the beta test version of the Pandora Desktop streaming-music application is now downloadable for Windows and Mac systems.

A look at the Mac version of Pandora's new desktop software. Pandora

Streaming-music service Pandora announced on Tuesday that it is testing out a beta version of a downloadable desktop application for Windows and Mac.

Until this point, Pandora had offered only Web-based music. A desktop application has been on the start-up's to-do list for some time, the blog post explained, and was also a common request from members.

The application is built using Adobe Integrated Runtime, or AIR , the Web-meets-desktop software that debuted in February and now powers a number of popular light applications like Twitter client Twhirl.

Pandora is ad-supported to handle the licensing fees that inevitably come from dealing with the copyrights on most music, but the company will use image-based ads for Pandora Desktop rather than the audio ads that its Web counterpart uses.

 

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