New WD portable hard drive comes in style

Western Digital introduces a new budget portable hard drive that comes with a fashion design pattern geared toward students.

The new My Passport Essential limited-edition external hard drive from Western Digital.
The new My Passport Essential limited-edition external hard drive from Western Digital. Western Digital

You're going back to school and want to label your digital content with a little bit of fashion? Western Digital has something for you.

The company unveiled on Thursday the new 500GB My Passport Essential limited-edition portable hard drive. It's much like any other My Passport Essential hard drives with one big difference: the new drives come with several unique cover designs that supposedly fit a variety of personal styles.

According to Western Digital, these designs were made by students at California State University, Long Beach's Industrial Design program. The drives are available in five patterns: Boom Box, Black Hole, Cityscape, Fuchsia Leaf, and Wave.

Other than that, the drive comes in just one USB 2.0 500GB configuration. The drive is USB-powered, meaning you just need one USB cable for both the data and power connections. It's reformatted for Windows and includes WD SmartWare software, which provides a simple, visual method for backing up the computer's important data.

The My Passport Essential limited-edition portable drive also features user-selected password protection combined with 256-bit hardware-based encryption, which WD claims is available mostly in more expensive devices.

The new My Passport Essential limited-edition portable drive comes with a two-year warranty and is available now exclusively at Best Buy for $120.

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