New Nexus 7 commercial taps into father-and-son relationships

The commercial shows a father and young son camping and relying upon the Nexus 7 for a host of different activities.

The Nexus 7 flanked by its chief competitors, the Amazon Kindle Fire and Barnes & Noble Nook Tablet.
The Nexus 7 flanked by its chief competitors, the Amazon Kindle Fire and Barnes & Noble Nook Tablet. Sarah Tew/CNET

Google has released a Nexus 7 commercial to keep its tablet's momentum going.

Dubbed "Camping," the one-minute commercial shows a father and his young son camping and exploring the woods. Throughout the commercial, the boy and his dad are seen using the Nexus 7 for a host of activities, including finding their way through the woods, searching locations in Google Maps, and playing games in their tent.

Google's Nexus 7 promotion comes at a time when the company's tablet is selling like gangbusters. The 16GB version of the 7-inch tablet is out of stock in the Google Play store . Other retailers, including Staples and Sam's Club, are reportedly having a difficult time satisfying demand for the tablet .

CNET reviewer Eric Franklin recently took the Nexus 7 for a spin, and found it to be "one of the top tablets on the market." The tablet earned four stars out of five, or an excellent rating, from CNET editors, thanks to its "fast performance and a beautiful responsive screen."

Here's Google's "Camping" commercial in its entirety:

(Via The Next Web)

Read the full CNET Review

Google Nexus 7 (16GB)

The Bottom Line: With its excellent design, useful software features, and low starting price, the Nexus 7 is the cheapest way to experience the best that the Android OS has to offer. / Read full review

About the author

Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a variety of other publications including PC World and a host of Ziff-Davis publications.

 

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