MTV, Cirque du Soleil to help launch Project Natal
At E3, Microsoft is turning to the TV network and the hit performance company to help launch its innovative motion-control system.
When Microsoft opens the door to its special Project Natal event at the beginning of the E3 video game convention in Los Angeles next month, it will have two special partners on hand.
All invitees got an e-mail on Thursday morning informing them that thewill feature a "spectacular live performance imagined by Cirque du Soleil."
That kind of makes sense, given that Project Natal is a hands-free motion controller, and I can't really think of a better group of people to put the new system through its paces than a bunch of Cirque performers. Of course, we don't know if they'll be using Natal or just getting the crowd fired up with their amazing gyrations, but here's hoping that they do something with the device.
At the same time, Microsoft said in a statement on Thursday saying that MTV Networks will be offering an exclusive look "inside the spectacular controller-free games and entertainment" Natal offers.
Note the fact that the word "spectacular" was used in these two separate instances. One might draw the conclusion that Microsoft is trying to build up expectations for the Natal event and for the system itself--which is expected to be released.