More TVs than people!

People need a guide to navigate the many programming options for both broadcast and online, as well as a guide to the television hardware itself.

Good news, entertainment fans.

Despite proliferating media platforms and a world of choice, more people spend more of their leisure time with TV than anything else, by far. But we don't rest on our laurels here at CBS. The explosion of video available online--both premium and user-generated--has flooded consumers with an overwhelming amount of choice. And it's growing every second.

And people need a guide to help navigate these options, too. Our mission is to make it easy for them to find and enjoy our content. People don't watch technology; they watch programs. But technology has enabled them to enjoy that content on many new platforms, starting with the biggest and the best: big-screen HDTV. Half of American households have at least one HDTV! There are even more out there now after some phenomenal Black Friday sales. And there are more TVs in the average household than people.

So, as holiday time approaches, it's time to buy gifts and gadgets and excellent new TVs. There are lots to choose from, and you will definitely need a guide to help you sort through, so check out CNET's Holiday Gift Guide.

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Tech Culture
About the author

    George Schweitzer's position as chief marketing officer at CBS gives him a unique opportunity not only to observe but also to help shape the ways technology is altering the television industry. A communications major at Boston University who joined CBS after graduation some 30 years ago, George is also an unabashed technology geek who specializes in the latest home automation and entertainment gear.

     

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