Microsoft drops 'Series' from Windows Phone 7

After listening to customers, Microsoft decides to rename Windows Phone 7 Series as Windows Phone 7.

Windows Phone 7
Flora Graham/CNET UK

Scream loudly enough and eventually they'll listen. Well, Microsoft listened anyway.

Responding to all the feedback (read: criticism) about the Windows Phone 7 Series name, the company revealed Friday that it's dropping "Series" from the nomenclature, and the new mobile operating system will simply be called Windows Phone 7 from now on.

Here's Microsoft's official statement on the matter:

Customers want a simpler way to say and use the name consistently. The important thing is keeping the focus on the Windows Phone brand, which we introduced in October and will continue investing in through Windows Phone 7 and beyond.

Smart move, Microsoft. Smart move.

About the author

Bonnie Cha was a former chief correspondent for CNET Crave, covering every kind of tech toy imaginable (with a special obsession for robots and Star Wars-related stuff). When she's not scoping out stories, you can find her checking out live music or surfing in the chilly waters of Northern California.

 

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