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Marketing Web site loses its lunch--literally

What looks to be a simple page dedicated to showcasing various pasta products holds a darker secret--mainly a young boy eating spaghetti, who ends up looking like he's got bigger problems than indigestion.

Josh Lowensohn Former Senior Writer
Josh Lowensohn joined CNET in 2006 and now covers Apple. Before that, Josh wrote about everything from new Web start-ups, to remote-controlled robots that watch your house. Prior to joining CNET, Josh covered breaking video game news, as well as reviewing game software. His current console favorite is the Xbox 360.
Josh Lowensohn

This Web site for Chef Boyardee was brought to my attention earlier this morning. What looks to be a simple page dedicated to showcasing various pasta products holds a darker secret--mainly a young boy eating spaghetti, who ends up looking like he's got bigger problems than indigestion.

My two big questions here:

1. How did this make it out, live and to the Internet? Better yet, out of the brainstorming meeting?

2. When did regurgitation become a popular marketing tool for food?

Brilliant.

[via We Are Scientists]

George Romero would be proud of this marketing Web site. CNET Networks