LeBron James stocks store with 45 iPads

LeBron James drafts 45 iPads to guide customers through the sneaker section at his new Miami clothing store, Unknwn.

iPads at LeBron James' Unknwn
LeBron James would like to sell you a new pair of shoes with his wall of iPads. Video screenshot by Amanda Kooser/CNET

As if LeBron James wasn't busy enough with the delayed NBA season starting and getting engaged, he also had to go and open his own retail store and stuff it to the gills with iPads.

The Miami Heat star recently launched Unknwn, a boutique clothing and lifestyle store. As you might expect, the sneaker section is especially well-stocked.

The store's wall full of sneakers is also a wall full of 45 iPads. The wall-mounting comes courtesy of iPad Enclosures, a company that specializes in kiosks and mounts for business and retail environments.

The idea is to give customers an interactive shopping experience with technical details, clothing suggestions, and pricing for each sneaker at their fingertips. The iPads also run videos showing the shoes in action.

Unknwn's wall of iPads may mean that we have finally evolved beyond having to actually try on shoes. I, for one, welcome our new tablet overlords.

You don't have to fly to Miami to get a peek of the opening party and the iPads in action:

 

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