Kaltura's new Facebook app sends friends video e-cards

Kaltura's new Facebook app lets you create video e-cards to co-author and send to friends. If a picture says a thousand words, a Facebook video greeting says a million!

Kaltura logo

Birthday alarms and reminders have been taken a step further with Kaltura's new Facebook app, the clunky-sounding Friends' Video Cards. It's a cool, fun way to fill an e-card with video and photo content and get mutual friends in on the deal.

I test drove Friends' Video Cards with a greeting for my friend Erin, whose birthday it just happens to be today. Creating the card is cake--the Friends' Video Cards app conveniently pulls your friends' upcoming events or lets you name your own occasion. You just add a title and invite mutual friends, if you want, to participate.

The app lets you upload a video, photo, or drawing. You can create a text slide in the app, or film a video if you've got a camera plugged in. I uploaded a fun alien "Happy Birthday" serenade and jotted down a text slide. It took me a minute to find a compatible video; Friends' Video Cards says it accepts video with FLV, MOV, and WMV extensions, though I made an M4V file type work too, on its own and by renaming the extension.

Video I created using Kaltura Friends' Video Cards

You can splash out by adding a volume-adjustable soundtrack and can use Kaltura's online editing Web app, which opens in a new tab, to split or trim a clip before sending it on its way.

Thumbs up for a breezy, interactive way to send content. The next step is to integrate a birthday notification feature with the app. The only downside to Friends' Video Cards is Kaltura's aggressive marketing. I was nagged twice to share the app with all my friends, and larger-than-average notices showed up in my minifeed each time I started and sent a new card.

Featured Video

Tim Cook's blurry iPhone picture takes world by storm

What is the iPhone 6's "Error 53"? The new Apple tvOS brings new features and Tim Cook takes bad pictures.

by Brian Tong