Jeweled iPad Mini case sells for sparkly $700,000

Shine on you crazy diamond- and sapphire-encrusted iPad Mini case.

Sapphire iPad Mini case
Subtlety, thy name is sapphires. National Sapphire Company

Apple's new iPad Mini goes on sale Friday, and if you get one, you're probably going to want to show it off. You could do that by wearing an "I'm with iPad Mini" T-shirt, or you could house it in a look-at-me $700,000 case bedecked in natural sapphires and diamonds.

Yes, in the grand tradition of accessories that require liquidation of your kids' college fund, the National Sapphire Company this week announced an iPad Mini case featuring an 18K high-polished white gold body set with 3,328 natural Ceylon blue sapphires.

An Apple logo set with 50 round diamonds weighing a total of 5 carats rounds out the subtlety. Interested in a ruby monogram beneath the logo? The National Sapphire Company will happily customize your shiny new case.

"Don't be just another drone on your hour-long commute fitting snuggly in with the steel gray of our technological society," the company said in a blog post. "Be different, be unique... be conspicuously and resplendently beautiful!!! " Unspoken: "Be the most attractive target iDevice thieves could ever hope for!"

The National Sapphire Company assures customers that it strongly emphasizes fair-trade practices and ethical sustainability when choosing its jewels. Now that that concern's taken care of, some good news if you're feeling daunted by the $700,000 tag. The company will let you pay for the case in three easy installments of $233,333.33.

About the author

Leslie Katz, Crave's senior editor, heads up a team that covers the most crushworthy (and wackiest) tech, science, and culture around. As a co-host of the now-retired CNET News Daily Podcast, she was sometimes known to channel Terry Gross and still uses her trained "podcast voice" to bully the speech recognition software on automated customer service lines. E-mail Leslie.

 

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