Spotted this one on Twitter courtesy of timepiece aficionado and TechCrunch gadget editor John Biggs, who labeled it The World's Nerdiest Watch. It's actually a line of several Click models that feature "retro-tronic" circuit-board designs complete with DIP and turn switches.
The site Watchismo sells the watches, which range in price from $150 to $170. Here's how Watchismo describes them:
Click Watches have ingeniously re-appropriated these 'retro-tronics' into an entirely new way to show digital watch functions. Each mechanical switch activates a different function of the watch as seen in the diagrams in the product pages. Functions ranging from bar graph metered time display, 12 hour and 24 hour digital time display, month, date, day of week and backlight.
So DIP or turn switch? What offers more geek cred?