iPhone 5 gets soaked filming FlyBoard ad, survives

The iPhone 5 gets another torture test, this time filming a commercial for a wacky levitating wakeboard, and getting wet in the process.

Need to film your friend's flying wakeboard stunts? Just whip out your iPhone 5. Video screenshot by Eric Mack/CNET

It's not often that the story behind the filming of a commercial is worth my time, but this spot for what's basically a levitating wakeboard filmed entirely on an iPhone 5 caught my attention.

According to Sparkhouse, the marketing geniuses behind the whole campaign, the ad for the FlyBoard from Fly Jet Sports was filmed entirely using an iPhone 5 coated in a water-resistant coating made by Liquipel .

In the behind-the-scenes video below, the crew and their iPhones get thoroughly soaked by the bizarre flying contraption -- a board connected by a long hose to a Jet Ski. Take a look and then scroll further to see the finished commercial.

I can already see another iPhone torture video coming; this time it'll be in the hands of the agile woman maneuvering that FlyBoard in and above the water.

Here's the finished ad:

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Apple iPhone 5

The Bottom Line: The iPhone 5 completely rebuilds the iPhone on a framework of new features and design, addressing its major previous shortcomings. It's absolutely the best iPhone to date, and it easily secures its place in the top tier of the smartphone universe. / Read full review

About the author

Crave freelancer Eric Mack is a writer, radio producer, and podcaster based in Taos, N.M., but he lives in Google+. He's also managing editor of Crowdsourcing.org and has written e-books on both Alaska and Android. E-mail Eric.

 

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