iGoogle: Consistency versus innovation

Google scraps iPhone version of iGoogle.

Earlier this week, iPhone Atlas reported that Google had quietly removed the iGoogle Web site formatted for the iPhone. The iPhone-formatted version of iGoogle now redirects users to the generic Google Web site formatted for mobile devices.

In response to our query regarding the demise of this popular Web site for iPhone users, a Google representative said:

"In an effort to make our iGoogle mobile experience more consistent, we're no longer supporting a special version of iGoogle for the iPhone. Those who currently use iGoogle for the iPhone will be directed to the main mobile version of iGoogle."

Sadly, this consistency means no more innovative and well-engineered iGoogle page for iPhone users. While no other reasons were mentioned regarding this, you could surmise that current economic conditions and potential lay offs at Google maybe to blame.

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