HP kicks off HP TouchSmart Printer App Store

HP just opened up its new Printer Application Studio to coincide with the release of the HP Photosmart Premium with TouchSmart Web slated for the end of this month. The site will offer visitors the chance to browse apps that extend the usability of the Web-connected printer, all available as free downloads directly to the device.

In a similar fashion to Apple's iPhone App store, HP's version can also be accessed using the "Get More" button on the large 4.33-inch touch screen. I had a chance to preview the store in a live demo with HP and the layout is very simple, with small icons and a place to submit user ratings, reviews, and suggestions for future applications. The marketplace is already populated with several applications from HP's partner companies. Some examples include:

• Snapfish: View, edit (lightly), and print your snapshot photos
• Google Maps: Print maps and directions
• Fandango: Buy and print movie tickets
• DreamWorks Animation: Print coloring pages and movie-themed games for the kids
• Weathernews Inc: Print up-to-date weather information
• Web Sudoku: Print out puzzles and games

HP also has the last piece of the puzzle in the form of the HP Software Developers Kit that will eventually give consumers and developers the tools to create their own Apps for submission to the App Studio. In the meantime, HP will continue to update the store with new apps throughout the year.

More pictures after the break.