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Holiday ornaments decorate Google search results

With icons such as candy canes and dreidels, Internet giant injects holiday-theme icon frivolity into its search results for Christmas, Hanukkah, and, yes, Festivus.

Stephen Shankland Former Principal Writer
Stephen Shankland worked at CNET from 1998 to 2024 and wrote about processors, digital photography, AI, quantum computing, computer science, materials science, supercomputers, drones, browsers, 3D printing, USB, and new computing technology in general. He has a soft spot in his heart for standards groups and I/O interfaces. His first big scoop was about radioactive cat poop.
Expertise Processors, semiconductors, web browsers, quantum computing, supercomputers, AI, 3D printing, drones, computer science, physics, programming, materials science, USB, UWB, Android, digital photography, science. Credentials
  • Shankland covered the tech industry for more than 25 years and was a science writer for five years before that. He has deep expertise in microprocessors, digital photography, computer hardware and software, internet standards, web technology, and more.
Stephen Shankland
A search for 'Christmas' shows this holiday-theme ad divider.
A search for 'Christmas' shows this holiday-theme ad divider. Google

While some are decorating Christmas trees, Google has ornamented its search results with holiday-theme graphics.

Google spruced up a search for "Christmas tree" with a column of holly leaves to separate the search results on the left with the search ads on the right. A search for "Christmas" gets candy canes, and Santa gets the holly treatment.

Christmas might be the largest-scale trigger for the seasonal economic frenzy, but other holidays get fancy dividers, too, including candles for Kwanzaa, and dreidels and menorahs for Hanukkah.

And, in what's probably inappropriate to call an Easter egg, Google also added a Festivus pole for fans of the TV show Seinfeld.

It's not the first time Google has noted occasions by changing the advertising divider. On Gay Pride Day in 2008, the company added a rainbow divider.

Dreidels show on a search for the Jewish tops.
Dreidels show on a search for the Jewish tops. Google

George Costanza would be proud of the Festivus pole that shows on a Google search for 'Festivus.'
George Costanza would be proud of the Festivus pole that shows on a Google search for 'Festivus.' Google